Madison Marketing Group Blog

An Inbound 2016 Recap: Smart Social Advertising in a Noisy Web

Many of the sessions at this year’s Inbound Conference covered the topics we’ve come to expect to hear about there.

Whether it’s deciphering search signals, modernizing our selling strategy, or making use of all the data we collect, Inbound is our chance to refresh ourselves on concepts that evolve faster than many of us would like to admit. But this year, a relatively new topic cropped up among the old standbys: Social Advertising.

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6 Reasons Why Online Reviews Should Be A Primary Focus For Local Businesses in 2017

What's the first thing you do when you're looking for a local business to help you solve a problem?

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5 Short-Term Benefits of Making a Long-Term Digital Marketing Investment

Making an investment in a digital marketing campaign centered around the inbound methodology is a long-term play.

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Why Don't I See My Website When I Do a Google Search?

Why don't I see my website when I do a Google search?

For such a simple question, the answer sure is hard to nail down.

Google processes 40,000 of our searches per second worldwide, but even the most seasoned search engine optimization (SEO) experts among us can't predict how the search results are ranked any better than a coin flip.

That said, learning the basics of search engine functionality and a bit about how people use search engines will give you a better understanding of the context of the answer to your question, if not the answer itself.

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